Digital Performance, Web
WordPress is an excellent platform for building websites and a popular choice at Zinc amongst our creative, development and marketing teams. It also offers a range of plugins to enhance the performance and streamlining of your website.
Check out our top recommendations…
Yoast SEO
A must-have plugin for any SEO client of ours is Yoast SEO. The search engine optimisation tool simplifies SEO tasks, provides recommendations to improve content and keyword insertion, and can even help with technical tasks such as generating sitemaps.
The free version allows use of these useful features, however, the premium version grants you access to advanced recommendations, automated optimisation and AI features.
Installing this plugin to your WordPress website will give you the best chance of appearing in search engines and maintaining online visibility.
NitroPack
A fast website is crucial for providing a positive user experience and a key ranking factor. NitroPack is an all-in-one solution for decreasing load time and boosting page speed.
Features include;
- Advanced caching;
- Built-in CDN;
- Complete image optimization stack;
- HTML, CSS and JS minification and compression;
- Proprietary, world-class speed optimization algorithm.
NitroPack works on all major hosting platforms and page builders, plus it will improve your Google PageSpeed score.
“On average, users get a 69% PageSpeed score boost after installing NitroPack.”
Don’t let a slow website be the reason potential customers bounce off and go elsewhere!
Wordfence
If you’ve invested money into building a brand new website for your business, why wouldn’t you protect it?
Wordfence is the leading security plugin for WordPress websites. It protects your website from ever-evolving cyber threats with a firewall, malware scanners and real-time threat intelligence.
There’s a range of different plans available including a free version, premium and additional options for the highest level of security.
Advanced Custom Fields Pro
For custom websites tailored to your needs, Advanced Custom Fields Pro gives you extra fields and features to make your website your own. The pro features include; PHP blocks, repeater fields, flexible content, advanced image galleries and more.
As the expectation for a personalised experience increases, give your users what they desire with unique, advanced website builds.
Gravity Forms OR Contact Form 7
In 2025, data is king. Simplify data collection with these two popular plugins.
Gravity Forms is a versatile form builder that allows users to build custom web forms, collect payments, automate workflows and securely collect data.
Save time, gather valuable insights and engage your users.
Contact Form 7 is a well-known, reliable contact form plugin for WordPress websites. It keeps things simple and allows you to easily create and manage your contact forms and customer data.
Cookie Yes
In an age of strict privacy and GDPR regulations, having cookie consent set up on your website is non-negotiable.
Cookie Yes is Google certified and helps you stay compliant with the latest data collection guidelines with a customisable cookie banner.
File Bird
If you have a large website with lots of images, videos or graphics – you need a plugin like File Bird.
Manage your media content, streamline your workflow, and keep things organised and free from clutter.
Installing these plugins will give you the tools to ensure it works seamlessly, provides a positive user experience and is visible online.
If you'd like a new WordPress website or help managing content and SEO, get in touch with Zinc.
Enquire now